Google My Business is important because it is usually the first thing your customers notice when they search for your business. The benefits of GMB are many but we have provided you with a few key benefits to give you an idea of what's to gain by optimizing your GMB account: It sets an
First thing you need to ask yourself is “What do you want from your social media strategy?” because social media strategy planning starts with your goals. The two most common goals for social are increasing brand awareness (58%) and increasing community engagement (41%). Whether you want to build a larger following or a more active community,
As a marketer it is bad to make assumptions. Sadly only 55% of marketers use social data to better understand their target audience, making it a huge missed opportunity. Much of what you need to know about your audience to influence your social media marketing strategy is already available. You just have to know
When it comes to promoting your business there are so many digital marketing strategies to choose from. More often than not it can become overwhelming trying to decide which one to prioritize or even start with. If you are looking for the ultimate digital marketing strategy for your business then you need to have
Having a solid social media presence is the foundation for developing an active online presence. Did you know that there are about 3.5 billion people that use some form of social media each day? This means that about 45% of the world’s population engages and utilizes social with it in some way, shape, or
The world is moving quickly, and with it comes the development of technology. If you do not have a strong presence online and an organized digital marketing scheme, you lose out on an entirely new customer base. Studies demonstrate that between 70-80% of consumers research a company online before they visit a small business
Having a Facebook page for your business is common, but having a page full of photos, information, and promotions is next level. Here’s a quick list of do’s and don’t to think about before you being your next social media campaign for your business! If it looks confusing or far too much work, don’t
The term “organic SEO” or “organic search engine optimization” refers to the organic methods and strategies used to obtain high search rankings on search engines like Google and Yahoo. The word organic is used to delineate between non-paid methods of SEO and PPC, the paid methods of SEO. The Benefits Of Organic SEO Increasing Visibility
Organic and paid social strategies each have their own advantages and disadvantages. Organic social media strategy nurtures your relationship with your customers or audience. It helps to: Establish and grow your brand’s presence Support and retain existing customers Convert new customers by showing them what you’re about Organic has its downfall as it is often slower
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